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Bold, feline-inspired streaks and bear-brown brunette are all the rage this year.
January 4, 2026
By: Lianna Albrizio
Associate Editor
Last year was marked by what seemed incessant turbulence. Consumers are stepping into 2026 with fierce readiness for whatever comes next. This new ‘tude is being reflected in their hair. According to Spate’s Popularity Index, teddy bear brown and calico are the top-growing hair colors in the US. Calico Calico hair is a bold, feline-inspired trend featuring distinct patches or streaks of blonde, copper or red, and dark brown or black. The trend has grown by 207.0% compared to last yea...
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